OPTIMUM-2

OPTIMUM SOURCE, INC. is a full-service facility management and maintenance staffing firm, specializing in securing qualified candidates for our clients in the areas of General Labor, Skilled Trades, Warehousing, Assembly, Quality Control, Janitorial, Waste Management, Technicians, and Truck Drivers.

CHALLENGE
Optimum source needed a firm to develop a full identity and branding campaign. The company was going through a transition period where they were changing their name and expanding to new office location. They needed a company that had the expertise to develop a corporate brand that could position Optimum Source to attract more corporate clients.

STRATEGY
During our first visit, Optimum Source’s business success as a facility management firm was evident. However, they did not have the resources needed to reflect their capabilities. The website was obsolete, the sales team had no marketing materials, they had some IT challenges that needed to be addressed. Our focus was making sure that we did not just put Lipstick on a Pig. In order words, what is the point of having a fancy website without the proper processes and systems in place to run a business efficiently. Ennovative took a holistic approach making sure that while our team was engaged in developing a corporate campaign, we made recommendations on systems and processes that made an immediate impact.

RESULTS
Once we started our working relationship with Optimum Source, we were excited about the outcome possibilities of the project. There was a sense of purpose not just in delivering our results but making sure we left Optimum Source in a significantly better and improved state. During our meetings with client, we made sure that our solutions were in line with the overall business strategy. We took a holistic view and the final result was a tremendous branding campaign that put Optimum Source above its completion as enhanced their corporate brand, establish business processes and protocols for efficiency, eliminated technical redundancies which lead to financial savings.

SOLUTIONS
Corporate Identity / Branding (Logo Design, Letterhead, Envelopes, Business Cards, Brochures, Pocket folder ) Website Development, Content Management System, and Website Hosting. We referred them several companies with Networking and System Integration capabilities.

CLIENT FEEDBACK
During our initial meeting with Ennovative I was extremely impressed with Mr. Atanga and his team. They presented out of the box solutions, went above and beyond to make sure that our business processes were significantly improved. We are very excited and impressed with the quality of their work. They accommodated our business needs as we were moving offices, making sure their work was done without interrupting our business flow. Their team listened to our needs and kept us informed through every stage of the project, by constantly communicating and addressing our needs as we gave them feedback. We are extremely satisfied with our new corporate brand. Our stationery is exemplary and our website is truly amazing. We are pleased to have used Ennovative and we shall definitely lean to their expertise and creativity for all our future marketing needs.

JOANNA OGILVIE, PRESIDENT, OPTIMUM SOURCE